Premium Endurance Coaching
For Busy Athletes Who Want To Train Smarter, Fuel Better, and Race Stronger
I help runners, cyclists, triathletes, and endurance athletes build a clear plan for training, strength, nutrition, recovery, and race-day execution. Whether you are preparing for your first race, chasing a personal record, or trying to stay consistent without breaking down, coaching gives you structure, accountability, and a plan built around your real life.
Watch This Video First On How I Help You Move Faster & Recover Better With A Plan That Fits Your Racing Goals
You Do Not Need Another Generic Training Plan That Falls Apart In Real Life
Most endurance athletes come to me after trying to figure out training on their own.
They have followed apps, downloaded race plans, copied workouts online, watched YouTube videos, and tried to find the “right” approach for their busy lives.
Some are training for their first 5K, half marathon, marathon, triathlon, century ride, or endurance event.
Some are chasing a personal record, trying to qualify for Boston, preparing for an Ironman, or coming back after a layoff or injury.
While others are busy with work, family, travel, and real-life responsibilities that do not always fit neatly into a perfect training calendar.
And some just feel stuck.
They are training "hard", but they are unsure if they are training the right way.
They wonder if they are doing too much, too little, running too hard, fueling enough, recovering enough, or setting themselves up to fade on race day.
Endurance training should not feel like a guessing game.
The goal is to help you build a clear plan for training, strength, nutrition, recovery, and race-day execution in a way that fits your actual life.
Real Endurance Results. Real Life.
Sofia Reinoso
Olympic-Level Performance Nutrition Support
Sofia shares how we worked together through the demands of training, travel, recovery, and performance nutrition while preparing for Tokyo and Paris.
Supported nutrition during high-level Olympic preparation
Helped manage fueling, recovery, and travel demands
Built a practical nutrition approach around intense training and international competition
Click Video Image To Learn Sofiia's Story
Click Video Image To Learn Maggie's Story
Maggie D
22-Minute Marathon PR and Boston Qualifier
Maggie came in underfueled, frustrated, and unsure how to support her training. We increased her calories, improved her fueling, supported recovery, and helped her run a 22-minute marathon personal record.
Improved daily fueling from under 1,300 calories to a stronger training base
Recovered better from key runs and higher training demands
Ran 22 minutes faster and qualified for Boston
Eric K
Top 10 Finish In A 24-Hour Mountain Bike Race
Eric is a father of three and endurance cyclist who wanted to improve performance without guessing on nutrition. We dialed in his fueling, helped him drop body fat, and supported his preparation for the Frog Hollow 24-hour race.
Placed 9th overall in a 24-hour mountain bike race
Performed stronger than prior years
Lost 15 pounds of body fat while fueling heavy training demands
Click Video Image To Learn Colton's Story
Train Smarter.
Fuel Better.
Race Stronger.
Perform At Your Best With
Smarter Endurance Coaching
A good endurance plan is not just a calendar full of workouts.
It is the right mix of training, fueling, strength, recovery, and race preparation based on where you are now and where you want to go.
When we work together, we look at your current fitness, training history, race goal, schedule, recovery, injury history, nutrition habits, and lifestyle demands. Then we build the plan around you.
That means your workouts have a purpose. Your fueling matches the demand of your training. Your recovery is planned. Your taper makes sense. Your race-day strategy is clear before you get to the starting line.
This is where coaching makes a difference.
You are not just handed a plan. You get feedback, adjustments, and direction as your training unfolds.
What We Work On Together:
-Training plan structure for your race and current fitness
-Running, cycling, swimming, or triathlon progression
-Strength training that supports endurance performance
-Fueling before, during, and after key sessions
-Hydration and electrolyte planning
-Long run, long ride, and race-day nutrition
-Pacing and race course strategy
-Taper planning before your event
-Recovery, mobility, and injury prevention
-Adjustments when fatigue, travel, work, or family life affect training
-Video form review when useful for technique feedback
The goal is to help you show up prepared, fueled, confident, and ready to race well.
Real Endurance Athletes.
Real Results.
Elite Athlete Coaching
Betsy Finley: 2011 CrossFit Games 60+ Champion
At 61 years old, Betsy Finley from Akron, Ohio won the 60+ division at the 2011 Reebok CrossFit Games.
Betsy was a school administrator who never really saw herself as an athlete. Through consistent coaching, focused skill work, smarter nutrition, and the support of the CrossFit Akron community, she became the fittest 60-plus Masters athlete at the Games.
As her coach, I helped Betsy prepare with structured training, pull-up work, Olympic lifting, conditioning, skill development, and tapering so she could show up ready to compete.
Her story is one of the proudest coaching moments of my career because it shows what happens when someone commits, accepts coaching, and starts seeing herself differently.
Betsy went from thinking, “I’m a grandma,” to knowing, “I’m an athlete.”
Coaching Built Around Your Race,
Your Schedule, and Your Body
Your best performance does not come from copying someone else’s plan or even using ChatGPT.
It comes from building the right plan for your goals, your current fitness, your available training time, your recovery, and your life outside of training.
That is what endurance coaching is designed to do.
Together, we build a clear strategy for your training, nutrition, strength work, recovery, and race-day execution.
Then we adjust the plan as your body responds, your schedule changes, and your race gets closer.
It's more than a training calendar.
The real coaching, feedback, structure, and support so you know what to do next and why it matters.
Let’s Look At What Is Holding You Back:
Most endurance athletes I work with are already putting in effort.
They are getting runs in before work, riding on weekends, fitting swims around family life, trying to eat better, and doing their best to stay consistent when life gets busy.
The issue is usually the quality of the plan.
Your training needs to match your current fitness, your race goal, your available time, and how well your body is recovering.
-Your Nutrition and Fueling needs to support the work you are asking your body to do.
-Your Strength Work needs to help you stay durable for running, cycling, swimming, or racing.
-Your Recovery needs to be planned with the same attention as your workouts.
-Your Race Strategy needs to be clear before race day.
That is where coaching helps.
We look at your goals, your schedule, your training history, your nutrition, your recovery, and the demands of your event. Then we build a plan that gives you weekly structure, direction, and clear adjustments as you move through training.
If you want help preparing for your next race with more confidence, let’s talk.
Perform Your Best,
Coach Brian
Meet Coach Brian Parana
I help endurance athletes train smarter, fuel better, recover stronger, and show up prepared on race day.
I have spent over 20 years coaching athletes through training, nutrition, strength work, accountability, and race preparation. My job is to take the confusion out of the process and give you a clear plan that fits your goals, schedule, training history, and real life.
I also understand what it is like to balance training with family, work, travel, and everyday responsibilities.
When I am not coaching athletes, I am usually training, traveling with my wife and kids, or finding the next adventure.
Frequently Asked Questions
A few answers before we talk about your goals, your schedule, and what kind of support would help you most.
Is this just a training plan or actual coaching?
This is actual coaching.
A training plan tells you what to do. Coaching helps you understand what to do, when to adjust, how to fuel, how to recover, and how to stay consistent when life gets busy.
You get a plan built around your event, current fitness, schedule, training history, strengths, weaknesses, and recovery needs.
What kind of nutrition support is included in endurance coaching?
Nutrition is a major part of my endurance coaching program.
We do not just look at workouts. We look at how you are fueling your body for training, recovery, body composition, and race day.
Depending on your goals, this may include calories, macros, protein targets, carbohydrate intake, hydration, electrolytes, pre-workout meals, during-training fuel, post-workout recovery, race-week nutrition, taper fueling, and race-day execution.
For runners, cyclists, triathletes, HYROX athletes, and obstacle course racers, nutrition can be the difference between fading late, cramping, under-recovering, or showing up prepared.
This is one of the biggest pieces that separates my coaching from many endurance programs. A lot of coaches can write workouts. My focus is helping you train, fuel, recover, and perform with a complete plan that fits your body, schedule, event, and goals.
What types of endurance athletes do you coach?
I coach runners, cyclists, triathletes, obstacle course athletes (Spartan Race, Hyrox), mountain bikers, and general endurance athletes.
That includes 5K runners, half marathoners, marathoners, Boston qualifying goals, ultra marathoners, road cyclists, mountain bikers, century ride athletes, Sprint triathlon, Olympic triathlon, Ironman 70.3, Ironman, duathlon, and first-time endurance athletes.
Do I have to be an advanced athlete to work with you?
No.
I work with beginners, recreational athletes, competitive athletes, and experienced endurance athletes.
Some people come to me because they want to finish their first race. Others want to set a personal record, qualify for Boston, complete an Ironman, improve body composition, or stop fading late in races.
Can you help if I am training for my first race?
Yes.
If this is your first 5K, half marathon, marathon, triathlon, century ride, Spartan Race, HYROX, or endurance event, the goal is to build you up properly.
We focus on consistency, smart progression, strength, recovery, nutrition, and race-day preparation so you show up confident instead of overwhelmed.
Can you help me improve my race performance?
Yes.
If you already train but feel stuck, we look at the full picture.
-Training structure
-Pacing
-Heart rate or power zones
-Strength work
-Recovery
-Nutrition
-Fueling
-Race strategy
-Consistency
Most athletes have one or two areas holding them back. Once those are clear, the plan becomes much easier to improve.
Do you help with race-day nutrition and fueling?
Yes.
Fueling is a major part of endurance performance.
We work on what to eat before training, during long sessions, after workouts, and leading into race day.
This can include calories, carbohydrates, electrolytes, hydration, caffeine timing, pre-race meals, and avoiding late-race energy crashes.
Can you help if I keep hitting a wall late in races?
Yes.
-Late-race breakdowns usually come from one or more issues:
-Poor pacing
-Low fueling
-Not enough race-specific training
-Poor recovery
-Weakness in the legs, hips, or trunk
-Too much intensity too often
-Not enough practice with race-day nutrition
We identify what is happening and build a better plan around it.
Do you include strength training?
Yes.
Strength training is part of the process when it fits your goals and schedule.
The goal is to help you stay durable, improve force production, reduce weak links, and handle your training better. You do not need to spend hours in the gym. The plan needs to support your endurance goals.
How does online endurance coaching work?
We start by looking at your goals, training history, schedule, current fitness, injury history, and upcoming race calendar.
From there, I build your plan and adjust it as we go. You also get direct support through phone calls and text messaging so you are not left trying to figure everything out on your own.
How often is the plan adjusted?
The plan is adjusted based on your progress, schedule, fatigue, recovery, travel, and race timeline.
Endurance training is rarely perfect. Work gets busy. Sleep changes. Weather changes. Life happens. Coaching helps make the right adjustments instead of forcing a plan that no longer fits.
Do you provide phone calls and text support?
Yes.
My coaching is communication based. I use 1:1 phone calls and text messaging to help athletes stay accountable, ask questions, get feedback, and make adjustments when needed.
That support matters because most athletes do not struggle from lack of information. They struggle when they are unsure what to do next.
Can you help if I have a busy work and family schedule?
Yes.
A lot of the athletes I coach are balancing training with work, family, travel, and real-life responsibilities.
The plan has to fit your life. If it requires perfect conditions, it will fall apart. We build around the time you actually have, then adjust as needed.
Can you help if I travel for work?
Yes.
Travel does not have to ruin your training.
We can adjust workouts around hotel gyms, treadmills, outdoor routes, limited equipment, packed schedules, and recovery needs. We can also create nutrition and fueling strategies that work while traveling.
Can you help me come back after an injury or layoff?
Yes, depending on the situation.
If you are cleared to train, we can build a smart return-to-training plan. The goal is to rebuild consistency, strength, confidence, and fitness without rushing the process.
If you are dealing with an active injury, I may also recommend working with a physical therapist or medical provider alongside coaching.
Do I need expensive equipment?
No.
Helpful tools can include a GPS watch, bike computer, heart rate monitor, power meter, or training app, but you do not need every gadget to make progress.
We use what you have and keep the plan practical.
Will this help me lose body fat too?
It can.
Many endurance athletes want to perform better while also improving body composition. That requires better fueling, better daily nutrition, strength training, and smart calorie management.
The goal is to lose body fat without underfueling your training or hurting performance.
How long do we typically work together?
Most athletes work with me for at least 3 to 6 months.
That gives us enough time to build a proper training cycle, improve strength, dial in nutrition, practice fueling, adjust recovery, and prepare for race day.
Some athletes come in for one specific race. Others stay longer because they want ongoing support, better structure, and consistent progress across multiple events.
Endurance performance takes time. A few weeks can help you get organized, but a full training cycle gives us a much better chance to build fitness, fix weak spots, and show up prepared.
What happens on the first call?
We talk through your goals, current training, race timeline, schedule, injury history, nutrition, recovery, and what has been holding you back.
By the end of the call, we should both have a clear idea of where you are, what needs to improve, and whether coaching makes sense.
Can my spouse or training partner be on the call?
Yes.
If they are part of your support system or training life, they can be on the call.
For couples or training partners working toward a race together, it can be helpful to talk through goals, schedules, and expectations at the same time.
How fast can I expect to improve?
That depends on your starting point, training history, consistency, recovery, and race goal.
Some athletes feel better within a few weeks because their training and fueling become more organized. Bigger race outcomes usually take a full training block.
For many athletes, that means 12 weeks or longer.
What is the next step?
We will schedule a call by texting my phone 330-701-1302.
The next step is to talk through your race goal, training history, schedule, and what kind of support you need.
From there, we can decide if endurance coaching is the right fit and what the plan would look like.
Ready To Build Your Plan
For Race Day?
Let’s talk through your race goal, current training, schedule, nutrition, recovery, and what kind of coaching support would help you show up better prepared.
Whether you are training for your first event, chasing a personal record, preparing for a triathlon, or trying to stay consistent without getting beat up, we’ll look at where you are now and what needs to change next.
Training. Fueling. Strength. Recovery. Race Day.
